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Sanitation Marketing for Managers - Guidance and tools for program development

USAID (2010)

Published in: 2010
Pages: 190

Publisher:
USAID, HIP

Author:
USAID

Uploaded by:
SuSanA secretariat

Partner profile:
common upload

8544 Views
50 Downloads

Content - Summary

Developed through HIP's program in Uganda, this manual provides guidance and tools for designing a sanitation marketing program. It guides professionals in the fields of sanitation and marketing to 1) comprehensively assess the current market for sanitation products and services and (2) use the results of this assessment to design a multi-pronged sanitation marketing strategy.

Bibliographic information

USAID (2010). Sanitation Marketing for Managers - Guidance and tools for program development. USAID, HIP

Filter tags

English Guidelines and manuals Market development (WG2) Sub-Saharan Africa

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Sanitation Marketing for Managers

Format: pdf file
Size: 2.23 MB

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